Brand Guidelines v1.0

Oculus Consulting

Visual Identity System & Application Specifications

Master Logo

1. Business Card

Standard 90x50mm Landscape Layout

JONATHAN DOE

Managing Director

+1 (555) 123-4567

j.doe@oculusconsulting.com

www.oculusconsulting.com

123 Financial District, New York, NY

Technical Specifications

Dimensions 90mm x 50mm
Paper Stock 400gsm Matte Black
Logo Size W: 25mm (min)
Name Font Playfair Display Bold, 10pt
Role Font Inter Medium, 7pt (Gold)
Contact Info Inter Regular, 6.5pt
Finishing Gold Foil Stamping on Logo

2. Letterhead

A4 Corporate Stationery

Oculus Consulting

Global Headquarters

October 24, 2023

www.oculusconsulting.com info@oculusconsulting.com

Technical Specifications

Format A4 (210 x 297mm)
Margins Top: 40mm, Sides: 25mm, Bottom: 30mm
Logo Position Top Left, 35mm width
Header Separator 2pt Gold Line (#D4AF37)
Body Font Times New Roman or Garamond, 11pt
Footer Font Inter Regular, 8pt (Gray)

3. Website

Digital Interface & Hero Section

Strategic Vision.
Tangible Results.

Technical Specifications

Navbar Logo H: 40px (Desktop), H: 32px (Mobile)
Primary Font Playfair Display (Headings)
Secondary Font Inter (UI & Body Text)
H1 Size 64px (Desktop), 36px (Mobile)
Body Text 16px / 1.6 Line Height
Colors Dark Theme (#09090b Background)

4. Boardroom Wall

Interior Branding & 3D Application

OCULUS CONSULTING
1.5m from floor

Technical Specifications

Logo Width 600mm - 900mm (Depending on wall)
Material Brushed Gold Aluminum / Brass
Depth 20mm stand-off lettering
Lighting Halo Backlit (Warm White 3000K)
Placement Centered, Eye-level (1.5m from floor)

5. Signage

Exterior & Wayfinding

OCULUS CONSULTING

SUITE 404

Technical Specifications

Dimensions 400mm x 600mm (Entrance Plaque)
Material Tempered Glass on Black Stone
Logo Size W: 180mm
Typography Etched & Gold Filled
Font Height Title: 24mm, Subtitle: 12mm