This document outlines the core objectives for the upcoming quarter. Our primary focus is on expanding user acquisition through organic channels and improving retention rates.


1. Executive Summary

We aim to increase DAU (Daily Active Users) by 15% month-over-month. To achieve this, we will implement a new content strategy and revamp the onboarding flow.


2. Key Initiatives

  • Launch "Scribe Academy" for user education.
  • Partnership integration with major project management tools.
  • Community building events in SF and NYC.

3. Budget Allocation

The proposed budget for Q4 represents a 20% increase from Q3, primarily allocated to content production and paid social experiments.